Calconut Alicante promotes technological innovation in its business model supported by Blockchain technology

Calconut, a Spanish nut company in the international arena, has positioned itself as the benchmark in the sector for its capacity for innovation and leadership, by implementing blockchain technology to ensure transparency and confidence in their B2B and B2C processes, with the aim of providing information on the origin of food, its composition, characteristics and ingredients, the fingerprint and how it has been produced, as highlighted by Empresa Exterior in its recently issued report.

With the use of blockchain technology, consumers of Spain’s leading nut company will have access to all information concerning supply and traceability throughout the process. From the raw material, such as the elaboration and up to the packaging of the final product, are some of the data to which they will have access, thus providing confidence and security to the client at the time of acquiring the product, allowing to save time and costs in the accomplishment of the transactions.

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Since 2005, the year of its creation, Calconut has led the trend of diversification that marked the market and now, reinforces its commitment to transparency, implementing the blockchain platform of the firm Vottun for its distinction in this technology and experience in the agro-food sector. The report also states that this startup has the advantage of being designed to facilitate the development of blockchain applications in different areas within the industries, so that companies can be more competitive and guarantee greater transparency and security in their products.

Likewise, consumers will have access to all this information that appears on the product packaging, through a QR code that can be scanned from any mobile device. The data, being backed up by this disruptive technology, is immutable, so that it cannot be modified, nor falsified, which is a great advance to mark the guarantee and difference between Calconut products from others, of which the origin is unknown. In view of this, Juan Luis Peregrín Díaz, Calconut’s CEO, states that

“(…) Our concern to always offer the best products and services to our customers, makes us continually seek ways to optimize each process of our activity. By implementing the blockchain technology, we take another step in this direction, also fighting against fraud and improving the traceability of our products. With this, we once again demonstrate our commitment to transparency and innovation”, this is how Empresa Exterior describes it.

Calconut Innovation and Leadership

Calconut, is a Spanish company in the sector of nuts, seeds, legumes, dried fruit and spices. Present in the market since 2005, its origins go back decades due to its long family tradition in the sector.

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With its commitment to quality and innovation, Calconut is present in 60 countries. The firm, based in Alicante and Almeria, is firmly committed to new technologies, without neglecting its social and environmental facets.

The firm in the Spanish nut sector is committed to the circular economy, which is why it has transformed its previous facilities in Mutxamel, Alicante, into one of its most advanced centers, with a blockchain traceability system and Cryptosoft labelling in the manufacturing process. Calconut, has an R+D+i team that works to expand the range of products with the aim of anticipating the new needs of consumers.

The company, at present, keeps alive this innovative spirit, so it has recently launched its new application, Nutrabrow, an app to improve health through food”.

“This application combines the commitment we have maintained since our origins with healthy eating, with our efforts to use new technologies to more actively promote good eating habits”, Juan Luis Peregrín, CEO of Calconut.

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